21 Feb They Kiss Your Boot to Sign You Up, Give You Hell When You Leave

You might have faced the same frustrations and disappointments if you have moved around the country. Some organizations kiss your boot and give you discounts, bonuses, and some perks to sign you up. Nonetheless, they make it complicated when you leave by:
1. Creating inconvenience,
2. Overcharging you,
3. Inserting a hidden cancelation charge, etc.

That was my experience when I relocated recently. Some of the services didn’t allow me to discontinue online. I had to go through the trouble of calling.

I couldn’t get the right person immediately when I called, wasting my precious time. I’d have been discouraged and dropped the plan if I didn’t have a strong reason to disconnect.

Even if they told me they did, a couple of them failed to disconnect the service and kept charging me. Of course, I reached out, and they reimbursed me. What if I didn’t see the charges?

I presume some made such mistakes inadvertently because of a failed cancelation system or human error. Some, however, seem to be exploiting every opportunity to cheat and take advantage of their leaving customers who don’t have a tracking system.

Here is what these predatory companies may not understand: In the 21st Century, customers now have more choices with skyrocketing expectations.

If you attempt to take advantage of them when they leave you, they’ll talk about you in their circle and even on social media. They may never return even if working with you is cheaper and more convenient than your rivals.

One of the training courses we provide is Customer Care.

We emphasize the significance of trustworthiness and doing the right thing even if no one is looking, not just in this training, though, but also in all other relevant training.

The new currency is Trust. People want to work and do business with trustworthy, credible, and predictable people.

That is why, by all means possible, we MUST try never to lose trust. But we all are humans and may make mistakes here and there. When that happens, without delay, NO IFs or BUTs, we must genuinely have to make it up to our clients and make amends quickly.

Unlike the time and effort it took to build trust, regaining a broken trust may never be possible or may take longer and more effort, but it is worth trying.

1. What is your story? Have you faced the same frustrations? What happened?
2. What is your practice to generate trust and stay credible if you’re a business owner?